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2010 Medical Group Media Guides

Rates/Specifications

2010 Full Color Advertising Rates

 

  1x 3x 6x 9x 11x
Double Page Spread $15470 $15005 $14385 $13615 $12575
Full Page $8610 $8350 $8005 $7575 $7000
2/3 Page $7320 $7100 $6805 $6440 $5975
1/2 Island $6470 $6275 $6035 $5725 $5400
1/2 Page $6020 $5840 $5600 $5300 $4990
1/3 page Vertical/Horizontal $5490 $5325 $5105 $4855 $4590
1/3 Page $4965 $4815 $4615 $4410 $4190
1/4 Page $3585 $3475 $3335 $3155 $2960
           
Front Cover 1/2 Page Flap $15470        
Inside Front Cover $9900        
Outside Back Cover $9685        
Outside Back Cover + 1/2 Page Flap $12880        
Inside Back Cover $6860        
First Right Hand Page $9470        
20% Discount for B&W          
Other Guaranteed Positions + 10%          

 

 *Rates effective 01/01/2010

 

2010 Ad Specifications

 

General Information
A. 2010 Rate Card. Issued October 2009; rates effective January 2010 issue.
Standard Advertising Units
A. Metric Measurements – Vertical
Publication is printed by web offset, perfect bound with a trim size of 225mm x 276 mm.
Space Unit
Width
Depth
2-page spread bleed
457mm
283mm
2-page spread non-bleed
438mm
264mm
1-page bleed
232mm
283mm
1-page non-bleed
213mm
264mm
2/3 page bleed
132mm
255mm
1/2 page
93mm
255mm
1/2 page island
126mm
165mm
1/3 page                     60mm                     255mm
1/3 page square
126mm
123mm
1/4 page
93mm
123mm
A. Metric Measurements – Horizontal
2/3 page
195mm
165mm
1/3 page
195mm
80mm
1/4 page                     195mm                      66mm
1/2 page
195mm
123mm
1/2 page bleed                     230mm                     140mm
B. U.S. Measurements - Vertical
Publication is printed web offset, saddle-stitched, with a trim size of 8.875” x 10.875”
Space Unit
Width
Depth
2-page spread bleed
18”
11.13”
2-page spread non-bleed
17.25”
10.38”
1-page bleed
9.13”
11.13”
1-page non-bleed
8.38”
10.38”
2/3 page bleed
5.2”
10.04”
½ page
3.66”
10.04”
½ page island
4.96”
6.5”
1/3 page
2.36”
10.04”
1/3 page square
4.96”
4.84”
¼ page
3.66”
4.84”
B. U.S. Measurements – Horizontal
2/3 page
7.68”
6.5”
1/3 page
7.68”
3.15”
½ page
7.68”
4.84”
     

 

Roadblock/Interstitial Web Ad - To be placed on the homepage of EMDT

Price - $1500 per month