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2010 Medical Group Media Guides

Contextual Advertising

Exclusive to Medical Device Link directory advertisers, this unique feature gives your company exposure to thousands of targeted prospects.

 

As Web site visitors read through the editorial content of the site, Medical Device Link's advanced ad server matches the subject matter of the article to the keyword-clusters you've purchased.

 

Your text ad and a link to your website are displayed alongside the article. Because these ads are content-sensitive, they are directly targeted to the readers' interests.  As a result, your message will follow your target audience throughout the site!

 

 


Keyword Cluster Sample:

Contract Manufacturing

 

Keywords:

  • Outsourcing
  • Contract Packaging
  • Contract Assembly
  • Single Use Disposables
  • Plant Transfers

Ad Format and Size Limitations:

Contextual ads are meant to be concise messages about the topic that the user is already reading about.  Each text ad must strictly adhere to the following format:

 

 

  • 25 characters for your company name
  • 70 characters for your advertising message
  • 25 characters for your Web site's URL

 

Spaces between words count as one character, all words must be separated